Andrew Serwer
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Andrew Serwer

Did Google Get Fortune's Andrew Serwer to Pull His Blog Post?

Did Google get Fortune managing editor Andrew Serwer to spike an October 19, 2007 blog post discussing the upcoming nuptuals of Google Inc. co-founder Larry Page to girlfriend Lucy Southworth?

Ordinarily such Internet gossip might be easily dismissed.  But in this case the person asking the question is Peter Cohan, a contributor to BloggingStocks.com, which like Fortune is owned by Time Warner.

Cohan says it's clear that Serwer's post was available on line and then it disappeared, banished even from Google's cache.  (He cites as his source another web site, Valleywag.)  "Valleywag now suggests that the wedding could be held on Richard Branson's Necker Island," Cohan says.  He asks readers to comment if they have any knowledge of why the Serwer piece was yanked.  As of November 22, no reader has responded.


Andrew Serwer -- A NewsBios "Top 100" Journalist

Andrew Serwer, editor of Fortune, is one of the 100 most influential business journalists in the United States, according to NewsBios

 

The NewsBios editorial team ranked Mr. Serwer from its database of more than 7,000-plus in-depth journalism profiles available from the NewsBios library.  The library is updated weekly and reflects those journalists who are of greatest interest to corporate America, PR agencies and other news organizations and journalists.

In addition to Mr. Serwer's dossier, NewsBios has current profiles on many of his colleagues at Fortune, as well as competitors as news organizations such as Forbes, BusinessWeek, and The Economist.

To order his NewsBio, phone 1-866-NEWS-070 ext. 2.  The profile is available for $69.95.


 

Alphabetically Listed -- NewsBios Available
(We can also create custom NewsBios if the journalist you're seeking isn't already in our inventory.)
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Fortune's Andrew Serwer -- Good, Bad & Ugly

What has been your experience in interacting with Fortune's Andrew Serwer?  Do you work with him?  Have you been the subject of his reporting? 

What would you like to say to others who are thinking about cooperating with Mr. Serwer on a story?  Do you believe he is fair and professional in his dealings?  Does he demonstrate a mastery of his subject matter.

We welcome your comments here.   

Fortune's Andrew Serwer Comments on Global Forum


"We could think of no better place than India—and its capital, New Delhi—to serve as host city to a global dialogue among global leaders,” said Andrew Serwer, managing editor of FORTUNE. “As a potential consumer market, emerging global manufacturing center, and powerhouse in technology and services, India is on the minds of corporate leaders around the world.” << MORE >>

Why We Sell So Many NewsBios of Andrew Serwer and Other Fortune Journalists

Unlike "official" bios and resumes that news organizations and individual reporters provide, NewsBios dossiers include all pertinent public information about the reporters and editors it covers.  Frequently, NewsBios turns up controversies in which the journalists have been involved; prior jobs the journalists would sooner forget; family relationships that might bear on how a journalist views a story; and opinions the journalists have expressed in venues other than their own news organization.
 
Among the most popular profiles sold by NewsBios are those of reporters at The Wall Street Journal and other financial news outlets.  "Companies and PR agencies understand that these journalists hold great sway over how investors and the public at large view them," says Dean Rotbart, NewsBios founder and executive editor.  "With a single story, a reporter making $80,000 a year can impact the market value of a publicly traded company - for better or worse - by  hundreds of millions of dollars.  So you better know with whom you are dealing."
 
Since October 2006, NewsBios has tracked every byline of every Wall Street Journal reporter appearing in the domestic edition of the paper.  As such, NewsBios exclusively can tell those who buy its profiles of Wall Street Journal reporters how each and everyone of those journalists stack up in terms of influence and byline production when compared with their Journal colleagues.
 
"Doesn't your CEO want to know, before he or she is interviewed by a Journal reporter, what that journalists' track record is at the paper?" asks Rotbart.   "Believe me, when it comes to a company's reputation, an ounce of prevention really is worth a ton of cure."
 
NewsBios employs professional journalists and researchers to scour public sources of information for every nugget of relevant information about the reporters and editors it profiles.   NewsBios' sources include alumni directories and newsletters; professional association membership lists and newsletters; court and property tax records; blogs, social networking sites, paid news retrieval databases, media newsletters and directories; and NewsBios' own proprietary databases.

To examine a free sample NewsBios, phone 1-866-NEWS-070, ext. 2.  See the difference "objectivity" can make.

NewsBios Proprietary Database Passes 7,000 Profiles of Influential Journalists

With a single story, a business reporter making $80,000 a year can impact the market value of a publicly traded company - for better or worse - by hundreds of millions of dollars. So you better know with whom you are dealing. NewsBios now offers in-depth dossiers on more than 7,000 influential reporters. These dossiers include all pertinent public information about the reporters and editors it investigates. Frequently, NewsBios turns up controversies in which the journalists have been involved; prior jobs the journalists would sooner forget; family relationships that might bear on how a journalist views a story; or opinions the journalists have expressed in venues other than their own news organization.

Beverly Hills, CA (PRWE September 14, 2007 -- NewsBios, the popular web service that provides in-depth profiles of influential journalists, says it has now sold more than 7,000 unique journalist dossiers, each of which is available for only $69.95.

Unlike "official" bios and resumes that news organizations and individual reporters provide the public, NewsBios dossiers include all pertinent public information about the reporters and editors it investigates. Frequently, NewsBios turns up controversies in which the journalists have been involved; prior jobs the journalists would sooner forget; family relationships that might bear on how a journalist views a story; or opinions the journalists have expressed in venues other than their own news organization.

Among the most popular profiles sold by NewsBios are those of reporters at The Wall Street Journal, The New York Times, The Financial Times, Fortune, BusinessWeek, Forbes, Bloomberg, Reuters and other financial news outlets.

"Companies and their PR agencies understand that these journalists hold great sway over how investors and the public at large view them," says Dean Rotbart, NewsBios founder and executive editor. "With a single story, a reporter making $80,000 a year can impact the market value of a publicly traded company - for better or worse - by hundreds of millions of dollars. So you better know with whom you are dealing."

NewsBios, currently celebrating it 20th anniversary, employs professional journalists and researchers to scour public sources of information for every nugget of relevant information about the reporters and editors it profiles. NewsBios' sources include alumni directories and newsletters; professional association membership lists and newsletters; court and property tax records; blogs, social networking sites, paid media newsletters and directories; and its own proprietary databases.

"Doesn't your CEO want to know, before he or she is interviewed by a financial reporter, what that journalist's track record is at the paper?" asks Rotbart. "Believe me, when it comes to a company's reputation, an ounce of prevention really is worth a ton of cure."

"Every week, largely based on word-of-mouth recommendations, we welcome new clients into the fold," says Olivia Mayer, NewsBios' editor. "We are proud that many Fortune 500 companies and dozens of the most respected PR agencies in the country look to us to help them with their media research needs."

One of the services that NewsBios clients most welcome is the fact that if NewsBios doesn't have a journalist's dossier on file, NewsBios is able to build a custom profile rapidly. "While most clients will give us at least 24 hours, when there is an urgent need, we can complete a full NewsBio on the same day, often in a matter of only a couple hours," Mayer says.

"Some of the truths we've uncovered about mainstream journalists would blow your mind," Rotbart adds. "We have umpteen examples of the dictum that says, 'if you think all reporters are pretty much alike, think again.'"

The 7,000 existing journalist dossiers are available for only $69.95 each. Custom profiles for journalists who aren't already on file, begin at just $150 each.

Among the recent best-selling NewsBios are those of:

- Mara der Hovanesian - BusinessWeek

- Matthew Bishop - The Economist

- Justin Baer - Bloomberg News

- David Wighton- The Financial Times

- Andress Ross Sorkin - The New York Times

- Leslie Cauley - USA Today

- Neil Weinberg - Forbes

- Ransdell Pierson -- Reuters

- Patricia Sellers - Fortune

- Lawrence C. Strauss - Barron's

- Dennis K. Berman - The Wall Street Journal


For more information, visit www.newsbios.com or phone 1-866-NEWS-070, ext. 2. Sample profiles are available free of charge to qualified companies and PR agencies.

Dartmouth Event to Feature Fortune's Andrew Serwer

Dartmouth College Office of Public Affairs • Press Release
Posted 09/25/06 • Susan Knapp • (603) 646-3661

Peter Coy
Peter Coy (Photo courtesy Peter Coy)
Greg Ip
Greg Ip (Photo courtesy Greg Ip)
Steve Liesman
Steve Liesman (Photo courtesy Steve Liesman)
Andrew Serwer
Andrew Serwer (Photo courtesy Andrew Serwer)

On October 3, five national journalists will be on campus to discuss their work in covering economic and business news. Their visit will include a public panel discussion titled "Beyond the Headlines" at 4:30 p.m. in Filene Auditorium in Moore Hall. The panel will feature Greg Ip from The Wall Street Journal, CNBC's Senior Economics Reporter Steve Liesman, Eduardo Porter from The New York Times, Peter Coy from Business Week, and Andrew Serwer from Fortune and CNN.

The discussion will be moderated by Andrew Samwick, director of Dartmouth's Rockefeller Center, and it is free and open to the public.

The panel will discuss how economic and public policy issues are covered by the media, the public's understanding of these issues, and how these issues are likely to influence elections in the coming years. Panelists will also describe factors that impact the media's role in reporting these issues. Finally, in our rapidly changing environment influenced by technology, journalists will discuss new methods of communication and their impact on the future of traditional media.

"The news media play an essential role in shaping the discussion of public policy issues through investigative reporting, analysis, and commentary," says Samwick. "Our panel is made up of distinguished journalists from both print and television outlets that have insights on how the media are evolving in the Information Age. Each of them has a unique vantage point on the economic and policy challenges facing the country and the way those challenges will be portrayed in the media."

This program is co-sponsored by the Rockefeller Center and Dartmouth's Office of Public Affairs.